Finance Glossary

Promotional Rate

A temporary, reduced interest rate offered to attract new customers or incentivise a specific action such as a balance transfer. Promotional rates are typically 0% or very low for a fixed introductory period, after which the rate reverts to the lender's standard rate. It is essential to understand when the promotional period ends and what the revert rate will be.

Related terms

Interest-Free Period
A defined period during which no interest is charged on a ba
Balance Transfer
Moving an existing credit card balance from one card to anot
APR
Annual Percentage Rate — the true annual cost of borrowing,
Variable Rate
An interest rate that can change during the loan term, typic
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